foodpanda, the online food and grocery platform, has added its signature pink shade to Davao's colorful Kadayawan festival. The Kadayawan Festival, which showcases Davao's 11 tribes, is a celebration of gratitude for nature's offerings, the richness of culture, the abundance of harvest, and the peace of life. This year's annual celebration is the 38th, with the theme "Colors of Abundance, Vibrance of Diversity, Festival of Festivals."
During the Kadayawan Festival, foodpanda provided exceptional experiences for both loyal app users and potential subscribers. Through their Kada-kada Like A Panda initiative, they unveiled delightful surprises and engaging activities designed to enhance the festive atmosphere. You can see the highlights of foodpanda at the Kadayawan Festival in this video:
Patricia Jacinto, foodpanda Philippines Growth & Marketing Director, expressed her enthusiasm to the company’s involvement in the week-long celebration. “foodpanda was thrilled to have immersed ourselves in the vibrant Kadayawan festivities. By actively participating in various Kadayawan events, we hope we were able to bring added joy and a slew of prizes to both the Dabawenyos and loyal app users.”
foodpanda also played an important role in some of the festival's competitions. They served as a special judge in events such as Indak Indak, Hiyas ng Kadayawan, and Hudyaka sa Kadayawan. With this involvement, foodpanda awarded special prizes to individual or group contestants who demonstrated outstanding performances, deepening its connection with the community and the festival's traditions.
Starting with the Kadayawan celebrations, foodpanda collaborated with local favourite Mamastill Atbp. for the "Pay It Forward Free Pastil" project, which was held in the bustling Roxas Night Market. Pastil, a popular local delicacy, was distributed to everyone who contributed to the night market, including hardworking vendors, vigilant police officers, special task force members, and tireless street sweepers. Enjoy this gastronomic video from Mamastill Atbp. here.
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